Microsoft KB Archive/11960

The Apple Macintosh Book (s PSS ID Number: Q11960 Article last modified on 10-13-1986 PSS database name: PRESS

THE APPLE MACINTOSH BOOK (second edition) by Cary Lu Price: $19.95 Pages: 448 ISBN: 0-914845-66-7 Pub. date: November 14, 1985

A Classic Revised: THE APPLE MACINTOSH BOOK

When originally published in April 1984, THE APPLE MACINTOSH BOOK by Cary Lu offered the first detailed look into the wonders of this unique new machine. It became an instant classic worldwide: “The best Book [on the Apple Macintosh] I have seen so far is THE APPLE MACINTOSH BOOK.” - Erik Sandberg-Diment, The New York Times “If you have a Mac or are thinking about buying one, get this book. It is a veritable fountain of information about the Mac and its software. And the book is almost as much of a pleasure to read as the Mac is to use.” - Personal Computing THE APPLE MACINTOSH BOOK by Cary Lu is an elegant, carefully crafted, insider’s view of the 32-bit microcomputer from Apple. [It is]…a highly readable, informed narrative to satisfy curious novices and inquisitive computer veterans alike.&quot; - A+

This November, Microsoft Press will publish a fully revised edition of this best-seller (to date, there are more than 135,000 copies in print, with translations into French, German, Italian and Japanese). THE APPLE MACINTOSH BOOK, second edition, will be supported by a major print advertising campaign and appearances by the author. As with the original, the new edition of THE APPLE MACINTOSH BOOK includes the latest inside-track information on new and existing products. After concise instructions on setting up the Macintosh, Cary Lu assesses the growing amount of Mac software, Divided by application, the book covers graphics, spreadsheets, business programs, integrated software, word processors, and communications software. The book provides a thorough behind-the-scenes look at how the disk drives, keyboard, mouse, and input/output ports operate. Much has been written recently about the Mac’s role in desktop publishing, and THE APPLE MACINTOSH BOOK, second edition, explores this in depth. Cary Lu surveys the latest in type and graphics innovations, including digitizers, clip art, and page-composition software. In addition, he discusses the many printers and type styles that can now be used with the Mac (including Apple’s Laser-Writer). The last section of THE APPLE MACINTOSH BOOK, second edition, offer a fascinating discussion of technical topics. Lu examines the latest developments in communications software and local area networks (including AppleTalk). Also included are such inside tips as moving data between the Mac and other computers, as well as printing or photographing the entire Macintosh screen. In addition, THE APPLE MACINTOSH BOOK, second edition, contains an intriguing comparison between the Mac and the IBM PC AT, and a chapter on what’s in store for the Macintosh in the future. In all, the new edition of THE APPLE MACINTOSH BOOK is a rich reference and the most comprehensive guide available for both prospective Macintosh owners and current owners interested in improving their machine’s performance. Born in Qingdao, China, Cary Lu grew up in California and received a A.B. in Physics from the University of California at Berkeley and a Ph.D in Biology from the California Institute of Technology. In addition to making a number of short films for Sesame Street, Cary has been an associate producer for NOVA and the science and technology advisor for The Children’s Television Workshop. He is currently the microcomputing editor for high Technology magazine and a nationally recognized authority of office automation. Microsoft Corporation, based in Bellevue, Washington, develops and sells a wide range of operating systems, languages, application programs, and hardware products, as well as books for the microcomputer marketplace.

Copyright Microsoft Corporation 1986.