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 PostPost subject: EA launches hostile offer for Take-Two        Posted: Tue Mar 18, 2008 1:21 pm 
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THE world's biggest computer game publisher, Electronic Arts, has launched a hostile takeover bid for rival Take-Two, valuing it at $US2 billion ($2.15 billion).

EA, publisher of popular racing series Burnout, made a similar unsolicited all-cash offer to Take-Two, publisher of hit series Grand Theft Auto (GTA) at the end of February.

Take-Two rejected this offer as too low given the company's blockbuster titles and ownership of hot videogame creator Rockstar Games.

Take-Two executives have argued that EA is trying to buy the company on the cheap just before the April 29 launch of GTA IV, widely expected to be one of the best-selling games of 2008.

The release of the latest GTA title was delayed from last year, disappointing fans and investors.

GTA is one of the most popular computer games on the market, but also among the most controversial because of its violent nature. Players score points with acts such as carjacking and killing prostitutes or police officers.

This week, Take-Two, which also makes games like Manhunt, Bioshock and Major League Baseball 2K, said advance orders for GTA IV were better than expected.

Enthusiasm over the game was already factored into the stock price by the time EA made its offer.

"GTA IV is a fantastic game and will be the best selling game of the year," EA spokesman Jeff Brown said.

John Riccitiello, chief executive of EA, defended the company's takeover bid.

"We believe that the offer we made is compelling," Mr Riccitiello said.

"So far, Take-Two's board is indicating they don't want to negotiate."

Take-Two responded with a statement advising shareholders to take no action for now on EA's offer.

"While today's news means EA is moving forward with its offer, an acquisition by EA is by no means a certainty," chairman Strauss Zelnick and chief executive Ben Feder said.

Take-Two promised shareholders that it would give them its recommendation and the reasoning within 10 business days.

EA's offer expires on April 11.

http://www.news.com.au/technology/story/0,25642,23374384-5014108,00.html


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 PostPost subject:        Posted: Sat Mar 29, 2008 12:29 am 
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Once upon a time Electronic Arts made good games. Innovative games. That time has gone....

Today EA is a "pump and dump" company. They buy all these small independent companies, strip apart its member and usually shutdown any interesting projects for the more "profitable" ones, meaning the ones they know they can sell. Like sports games. Or as we know it, The Sims.

Every year they release new versions of the same games, all over again. Sims expansion 219: "The Sims: Take a dump", "The Sims 2: Going for a stroll in the garden".... FIFA 2000, 2001, 2002, 2003, 2004............ ad infinitum.

It's really sad for the industry when these giants buy small companies and make only games that are a safe bet, instead of trying something new. I used to love EA. Today I loathe them... I don't think I have seen any game managed by EA that has been good lately. The Battlefield series went to the dumpster as soon as EA swallowed DICE. All the good companies are gone (Westwood, Bullfrog, Bioware etc).

In the end there will be a few giants only. EA will be one of them. If Blizzard doesn't rely too much on their dying World of Warcraft-franchise it will be giant number two...

Giants in the playground.... *shudder*.

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 PostPost subject:        Posted: Sat Mar 29, 2008 9:40 am 
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I've read in a polish games magazine that it happened because "Vivendi took Activision and suddenly EA is no longer as big and as strong as it though to be"...


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